Marketing, Communications earns CASE V awards
By Kim Harvey : Thursday, November 19th, 2009The University’s Marketing and Communications offices earned several accolades at the recent CASE (Council for Advancement and Support of Education) V Awards Program.
UT earned five silver and one bronze awards for online, print and overall projects.
Listed by category, silver awards went to:
• Teresa Du Bois Exline Award for Best Practices in Communications and Marketing, 3,000 to 9,999 FTE — the myUT Web site;
• Excellence in Design, Individual Poster — the 2009 Art on the Mall piece;
• Excellence in Design, Miscellaneous — the Seed Money mailer;
• Excellence in Writing, Series — “Unexpected Treasures of UT,” which ran in the Toledo Alumni Magazine; and
• Best Event on a Shoestring — the employee appreciation project.
The University also earned an award for Excellence in Design, Individual Poster, for the NCAA Golf Championships piece.
“It’s quite an honor to receive an award like this from CASE in a best practice category,” said Sherry Andrews, director of the Center for Creative Instruction. “The myUT site has a lot of technology components that made it complicated to develop; these included pulling feeds from news, journals, YouTube, daily pictures and others. The results are a very interactive, robust site that requires little maintenance.”
“UT has an incredible amount of talent,” said Esther Fabian, director of marketing and creative services. “From the writers and the graphic and Web designers, who have an eye and an ear for the best way to convey a message, to the account reps, who know the message and personality of each department, our team is top-notch, and UT’s showing at this year’s CASE Awards highlights that excellence.”
“…,” said Sherry Andrews, director of the Center for Creative Instruction. “…”
The CASE V Awards Program annually lauds the best work in communications, alumni relations and development. The organization includes institutions from Indiana, Illinois, Michigan, Minnesota, Ohio and Wisconsin.
“We in the UT community have been privileged to see the outstanding results of our creative team on a daily basis,” said Lawrence J. Burns, vice president for external affairs and interim vice president for equity and diversity. “Being honored by the CASE Program gives us a nice pat on the back from others within a wider scope of the academic community.”










